SERVICE

Influencer marketing and UGC
that actually converts.

Audiences trust people more than brands. SOCIALLYWITHIT. connects brands with the right creators, manages talent with purpose-built social strategies, and produces UGC-style content that performs in both organic feeds and paid placements.
From micro-influencer campaigns to managing the social presence of established TV presenters and public figures, we know how to make creator content work commercially.

Influencer marketing

UGC content production

Talent management

Influencer strategy

Creator campaigns

Paid amplification

Talent and influencer management

We work directly with talent — from established TV presenters and broadcasters to rising digital creators — building the social strategies, content direction, and commercial frameworks that grow their audience and make their presence commercially valuable.

  • Social media strategy for talent and public figures
  • Content direction and creative frameworks
  • Audience growth and engagement strategy
  • Brand partnership alignment
  • Personal brand development
  • Platform-specific content planning

Influencer campaigns for brands

We identify, brief, and manage influencer partnerships that reach the right audience with content that feels native and credible. From single-post activations to longterm creator relationships, we handle the strategy, the talent, and the results.

  • Influencer identification and vetting
  • Campaign strategy and brief development
  • Creator outreach and negotiation
  • Content approvals and campaign management
  • Performance tracking and reporting
  • Paid amplification of influencer content

UGC content production

User-generated content style creative built for performance. We produce UGC-style ad creative that looks and feels organic, designed to stop the scroll in paid placements and drive lower cost per acquisition across Meta, TikTok, and beyond.

  • UGC-style video ad production
  • Talking head and testimonial formats
  • Unboxing and product demonstration content
  • Lifestyle and social-first creative
  • A/B creative testing for paid campaigns
  • Content scaled across multiple formats

Performance-led creator strategy

Creator content is only as good as its results. We combine influencer and UGC creative with paid distribution and conversion tracking to ensure content delivers measurable commercial outcomes, not just impressions.

  • Organic Spark Ads (TikTok)
  • Whitelisted influencer ad campaigns
  • UGC creative for Meta paid campaigns
  • Conversion tracking and ROAS reporting
  • Creative testing across UGC formats
  • Audience retargeting from creator traffic

TALENT WE HAVE WORKED WITH

Managing creators and public figures who have real audiences

SOCIALLYWITHIT. works directly with established talent, building social strategies and content programmes that grow their audiences and create genuine commercial value for them and the brands they partner with.

yinka bokinni

RADIO AND TV HOST

We built a sharper social strategy around Yinka’s personality, audience, and commercial potential — turning consistent growth into a content engine with real brand value.Full LinkedIn management for two PropTech brands, including expert-led video content, thought leadership strategy, and community engagement — building authority in a competitive sector.

1.7m

content views

555k

account reach (+1472%)

4k

new followers in month one

nicki shields

MOTORSPORT TV PRESENTER — FORMULA E, F1, BTCC, ITV SPORT Working w

Working with Nicki to build a consistent, high-quality social presence that reflects her authority as one of the UK’s leading motorsport broadcasters and drives commercial partnership opportunities.

 

 

1.2m

views in 1 month

707%

up in reach

20.5%

uplift in engagement

lulu

BRITISH SINGER AND TELEVISION PRESENTER

Social-first video content for Lulu’s 2025 book launch — interview pieces, behind-the-scenes moments, and lifestyle content designed to feel natural and drive genuine excitement.

 

 

118k

top video views

92.2k

q&a views

25.5k

trending audio

Yinka Bokinni — from potential to performance.

Yinka already had the personality, presence, and cultural relevance to stand out online. What she needed was a sharper content direction and a structure that could turn that potential into consistent growth. We built the framework, managed the content, and delivered results from month one.

1.7m

TOTAL CONTENT VIEWS

+1,472%

ACCOUNT REACH GROWTH

400k+

VIEWS ON VIRAL CONTENT

+9.5%

FOLLOWER GROWTH IN MONTH ONE

UGC FOR BRANDS

Content that looks organic and performs like paid

The most effective ad creative no longer looks like an ad. UGC-style content — authentic, direct-to-camera, designed around real audience behaviour — consistently outperforms polished brand creative in paid placements. We produce it at scale. 

 

For Organic Powders, our UGC-style creative drove CPC from £2.40 down to 70p and generated 157 Add to Cart conversions in the first week. For Purpl, creator-style content across Meta drove a 52% engagement rate and 7.4k sessions from paid social alone.

purpl

Creator-style content for paid social delivered 7.4k sessions and a 52% engagement rate.

organic powders

UGC ad creative drove CPC from £2.40 to 70p. 157 Add to Carts in week one at £4.38 each.

PLATFORMS WE MANAGE

Every platform where your audience is spending time

Different platforms require different thinking. What works on TikTok will not work on LinkedIn. What performs on Instagram will not translate to Facebook. We manage each platform with a distinct approach, built around how that audience actually behaves.Different platforms demand different approaches. A 60-second Instagram Reel is not the same job as a 10-minute YouTube documentary or a CEO interview for your website. We know the difference, and we produce for each one intentionally.

"I've worked with SOCIALLYWITHIT. for over a year to manage and grow my social media presence. In that time they've delivered consistent results, grown my audience significantly, and proven themselves to be a genuinely creative and reliable team. Couldn't recommend them highly enough."

Yinka bokinni

Radio and TV host

"Working with them has been a game changer. They've completely taken the stress out of social media, freeing me up to focus on what I do best. What sets them apart is that they genuinely care about you and your growth."

Nicki shields

Motorsport TV presenter — Formula E, Formula One, BTCC, ITV Sport

"Working with SOCIALLYWITHIT. is seamless, professional, creative and with an incredible eye for capturing content. I highly recommend them for anyone looking to elevate their social media."

Katie Piper OBE

British writer, activist and television presenter

"This content has brought a fresh, unique approach to our premiere campaign. We love it so much we want to boost this to the rest of the UK. We don't normally do this with creators!"

Apple UK Public Relations

On behalf of work with talent client Yinka Bokinni

WHAT WE DELIVER

Six capabilities across influencer marketing and UGC

Talent social strategy

Building content frameworks and social strategies for public figures, presenters, and creators that drive growth and commercial value.

Brand influencer campaigns

Identifying, briefing, and managing influencer partnerships that reach the right audience with content that earns trust.

UGC ad creative

Authentic, creator-style video content produced for paid placements across Meta, TikTok, and YouTube.

Spark Ads and whitelisting

Amplifying organic creator content through paid distribution to extend reach and drive conversions.

Performance tracking

Conversion tracking and ROAS reporting across all influencer and UGC activity so results are always measurable.

Content production

Full shoot day production for talent and brand UGC, from scripting and directing through to editing and delivery.

Want creators working for your brand?

Whether you need UGC creative for paid campaigns, an influencer strategy, or management for talent you already work with — let’s talk.

Get in touch