CASE STUDIES

From scrolls to sign-ups: transforming Purpl Discounts’ social presence into measurable registration growth.

Client
Purpl Discounts
Service
Paid Advertising, Creative Production, Social Media Management
Year
2025/2026

THE OBJECTIVE WAS TWO-FOLD: ACCELERATE PLATFORM SIGN-UPS. AND TRANSFORM PURPL INTO A CREDIBLE, GO-TO SOURCE FOR THE DISABILITY COMMUNITY.

We deliver an integrated organic and paid social strategy designed to do two jobs at once: protect Purpl’s distinctive voice and drive measurable registration growth.

 

On the organic side, we build a social-first content system rooted in real community stories, advocacy-led messaging, and highly shareable formats that make the brand feel human, not corporate. On the paid side, we turn those same insights into performance creative and full-funnel campaigns, structured to consistently move people from awareness to sign-up. The result is storytelling that stays authentic, while growth stays non-negotiable.

Because we work as an embedded extension of the Purpl team, we move fast and keep momentum high. That close partnership enables quick creative turnarounds, confident decision-making, and a constant test-and-learn approach, refining messaging, formats, hooks, and targeting based on what the data is telling us in real time.

 

Seth Richardson, Co-Founder of Purpl, and an entrepreneur, advisor and board member across multiple ventures, shares:

“What’s genuinely valuable is how SOCIALLYWITHIT. works like a true agency partner, embedding into our team so startups like Purpl get a full marketing function without needing to hire. Since working together, we’re seeing some of our strongest sign-up months on record, and that’s in under a year since Purpl launched.”

Across Meta, TikTok, LinkedIn and YouTube Shorts, we maintain a consistent organic presence designed to build trust and familiarity at scale, supported by full-funnel paid campaigns across Meta, TikTok and Google to capture demand and convert intent. In three months, this approach increases Purpl’s total social following by 40%, delivering +24,328 net new followers across platforms, while keeping registration growth front and centre.