known for her television work and dynamic personality, partnered with Ninja Warrior UK for a paid brand collaboration that required engaging social media content.

She approached SWI to help create a reel that captured the essence of her day at the Ninja Warrior UK course. The goal was to produce a vibrant, action-packed video that not only showcased her experience but also aligned with the brand’s energetic and adventurous spirit.

To meet the brief, a full-day shoot was organized to film Josie as she took on the challenging obstacles, with the resulting content emphasizing her fun, relatable persona. The final reel hit the mark perfectly, blending the thrill of the Ninja Warrior UK experience with Josie’s playful commentary, delivering an engaging piece that resonated well with her audience and fulfilled the brand’s objectives.

View Josie’s Instagram.