CASE STUDIES
Driving Growth Through Data: How Simu Golf turned social ads into real bookings.
Client
SIMU GOLF, Cardiff
Service
Paid Advertising, Creative Production
Website
Year
2025
Simu Golf came to us with one ask…more bookings. Before the campaign, their site was seeing steady traffic but limited conversion, averaging 1,501 monthly users and 594 ‘Book Now’ hits. They needed a strategy that didn’t just bring people to the site, but pushed them to take action.
We built a multi-layered digital growth plan designed to test, learn, and scale. Using TikTok Ads and Spark Ads backed by conversion APIs, we delivered a paid social strategy that combined data with creativity. Every element — from UGC-style creatives to CTAs and copy — was continuously refined to find what truly converted.
The results spoke for themselves: website traffic increased by 65%, reaching 2,481 monthly users, while bookings grew 31% to 778 hits. The campaign didn’t just drive visibility — it proved that smart creative and real-time optimisation can directly influence conversion behaviour.
